Monday, August 18, 2008
the death of mayle.
It was through reading Fashionista's nauseatingly incongruent attack on the knock off industry that I learned (Jane) Mayle will be closing her boutique and thus ending her line. It makes me sad because she's someone who makes beautiful pieces that always exude timelessness instead of trendiness.
Jane Mayle said, of the accelerating fashion calendar and her decision to close:
"The customer gets tired before the collections even hit stores . . . That mystery and remoteness and insouciance have disappeared from fashion in order to accelerate the product. I feel I have just become another cog in that machinery." (from fashionologie)
Sales were up but she was sick of the industry's insatiability. Which now leads me to believe that I am cursed. My favorite labels are the ones that fold. First Mooka Kinney, now Mayle. Blegh.