Tuesday, December 9, 2008

Je t'aime, Sofia Coppola



Sofia Coppola is so awesome. I love this. It's hard to make an adorable perfume commercial, but she DID! (I HATE the Lancome one with Kate Winslet...is it trying to be a deliberately over-dramatic throwback?) Anyway, she's one of my favorite directors and everything she touches oozes with her aesthetic. AND SHE'S SO ON TOP OF THINGS! Brigitte Bardot music, check. Cute french girl, check. Amazing bike, check. Amazing dress, double check check!

8 comments:

laura said...

At the end of this I expected cute girl to say,

"easy.breazy.beautiful.
Covergirl"

-L

Fashion Addict said...

Oh I love this perfume commercial! Probably one of my favorites now. Everything inside the commercial like the cupcakes and scenery is just too cute! I agree that many of the perfume commercials are too dramatic or go too far with the sexy look. I don't know, but I love this one!

Btw, my blog's address has moved to http://www.fashionaddictgirl.com so if you have the time could you please change the link on your blog roll? Thanks!

allison said...

Fashion Addict, sure thing! Sorry about that.

Fashion Addict said...

It's fine! Thanks for the updating my link!

clarafier said...

i think you're forgetting the subtleties of THIS classic -

http://www.youtube.com/watch?v=qSoOEVi2Prg

Penny said...

Coppola's work oozes with a feminine sexuality that's not perverse and always makes me feel....at home.

Anonymous said...

Hello Allison,

Like reading your entries, as usual.

Coppola does a top-notch job of distilling visual elements that exude "Frenchness." Almost every second has a culturally significant tie.

Don't underestimate the symbolism of a balloon in France:
http://www.youtube.com/watch?v=yqKBoEKyP54

The balloon film by Albert Lamorisse captured a generation by reminding post-war France that simple things can have a spirit of beauty (and magical mystery).

Maybe I am reading too much into it, but Coppola (other than selling perfume) telegraphs the beauty and joy in everyday objects, while choosing objects and settings that have deep cultural ties. (No doubt she has seen Lamorisse's film many times, as it is such a classic.)

allison said...

Penny, you are so right in that she exudes female sexuality in the best way.

Anon, thank you so much for the information!

And you are exactly right, everything she does IS very French. I feel like I'm one of the few people who adored Marie Antoinette, but jesus, it is such a beautiful movie.

Thanks for the Lamorisse reference, I haven't seen that movie since I was very little!

x
allison